Is a Colombian born, American nationalized, Creative Director currently living in Miami, working at GUT. His work is quite diverse ranging from conventional Advertising to conceptual ideation. He’s had the opportunity to work for agencies and brands in Paris, Los Angeles, Chicago, and New York.

Cow Hides Philadelphia CC

To prove that Philadelphia Cream Cheese is made with fresh milk and real cream, we turned it into the very thing that makes it: cows.

Each ad features Philly spread on a different food, tricking the eye into seeing cow hides. All to celebrate the incredible cows that help make it possible. 

Shot by Laura Murray